On December 14th and 15th, I went to Toyama Prefecture for a CLASSIC HARVEST pop-up sale. This was the third time, and many people came to the event!
Thank you very much.
Since this sale is based on the trust of our wholesale partners in their local area, I always think that we need to make it an event that can truly respond to that trust.

This time, the event was with the owner of the wholesale partner and the two of us. It was a sale with three old men. (laughs) We talked non-stop for two whole days. (laughs)
My partner was passionately explaining as always. Was he too enthusiastic? Is it his age?
After noon, there are moments when my partner's energy suddenly drops. (laughs)
Usually, my talkative partner suddenly becomes less verbal, his articulation worsens, and his eyes suddenly become small. (laughs)
In the end, he even bumped his forehead against the door. (painful laugh)
Still, the fatigue disappears with the happy words we receive from customers about the products.
The happiest moment is when we hear from customers who have actually worn our clothes for several years. "Even after washing a lot, it's really durable." "This clothing was shared among three brothers."
"It's comfortable to wear," and so on.
It is also a moment when I truly feel that it was worth being particular about the materials.

On the last day, a dandy old man came to the store. He was 70 years old.
He loves clothes and said, "In the past, I often shopped at Mr. Bond in Kobe."
Mr. Bond in Kobe is a long-established American traditional store that has been in business since the 1940s.
What surprised me was that when I tried to explain the features and details of the products, the old man said, "This fabric is sweat, but it feels good." "Just wearing this one piece seems to make me look good," and then he started walking around the store and began explaining the products to me. (laughs)
I couldn't help but respond, "You're saying almost everything we want to say, but... yes."
"I'm just an amateur, so I can't say anything grand, but clothes like this have disappeared now," he said...
Then, as if he had decided from the beginning, he quickly chose a white sweat sweatshirt and a white sweat hoodie from the store and said, "I'll take this," and made the purchase.

As he was leaving, he asked, "Are you coming to Toyama again?"
I replied, "It's still undecided, but I would like to come if possible."
The old man smiled and said, "I'll come again then," and left.
So far, I have served three customers over the age of 70.